by Robin Miller | Dec 5, 2019 | Advice & Tips
Marketers who place a priority on blogging are 13 times likelier to see positive ROI. But what should you write that won’t wear out your welcome with your customers and prospects? How can you create a lot of fresh content for the new year without sounding too salesy?... 
by Media Relations | Nov 14, 2019 | Advice & Tips, MarketSmart Newsletters
Media coverage creates awareness of your business and products. Having third parties say nice things about you in the media also increases your credibility. This time of year, consumers are more willing to part with their money. So, when you have the chance to get... 
by Media Relations | Nov 12, 2019 | Advice & Tips, MarketSmart Newsletters
Reporters and producers aren’t sitting around with nothing to print or air, hoping Media Relations Agency will contact them and save the day. It’s the opposite of that. Most of the media are deluged with press releases and story ideas. To find our way to a spot in... 
by Media Relations | Oct 28, 2019 | Advice & Tips
Each month, many business owners and marketers contact Media Relations Agency to discuss how to get their product’s story in the news. I love these conversations because I know I’m talking with smart people. They understand that today’s consumers want to hear from you... 
by Robin Kocina | Oct 22, 2019 | Advice & Tips
If you’re asking, “How do I get publicity for my product”, be aware that many agencies play it safe when creating a proposal. They emphasize what they know they can deliver. Since earning publicity requires managing many variables, they may be reluctant to promise too... 
by Robin Miller | Oct 10, 2019 | Advice & Tips
When you write hundreds of thousands of words each year, mistakes are bound to happen. Back in 1631, bible typesetters forgot to add the word ‘not’ to one of the 10 Commandments, earning that edition the nickname: the Wicked Bible. As professional content writers, we...
