by Robin Miller | Oct 10, 2019 | Advice & Tips
When you write hundreds of thousands of words each year, mistakes are bound to happen. Back in 1631, bible typesetters forgot to add the word ‘not’ to one of the 10 Commandments, earning that edition the nickname: the Wicked Bible. As professional content writers, we... 
by Krista Wignall | Sep 30, 2019 | Advice & Tips
I was a TV news producer before becoming one of Media Relations Agency’s top publicists. I am proud of my strong relationships with reporters and producers. They trust me to bring them quality stories. It’s particularly satisfying when I can get our clients positioned... 
by Jennifer Hanson | Sep 25, 2019 | Advice & Tips
As an experienced publicist, it’s important for me to understand the sometimes subtle differences in targeted marketing versus mass marketing. Targeted PR is when I’m pitching a client’s story with the goal of reaching a specific audience, such as moms of... 
by Robin Miller | Sep 12, 2019 | Advice & Tips
Should you hire a content agency? Consider every time you have clicked off a company’s content because it was overly promotional, not relevant or poorly written. How much of that company’s marketing budget was wasted because its stories were off base and made readers... 
by Matt Hentges | Aug 29, 2019 | Advice & Tips
Your website and social channels should be some of your hardest working sales tools. If they aren’t getting the attention of prospects or accurately sharing your story, it’s time to rethink these investments. We offer free website and social channel reviews for the... 
by Robin Miller | Aug 27, 2019 | Advice & Tips
I just did a Google search for “marketing process” and got more than 1.2 million results! If you’re a business owner, you don’t have time to wade through all that to understand what will work for you. You just need to know enough about marketing to get tangible...
