Recent posts by Robin Kocina

How to hire PR specialists who guarantee results

How to hire PR specialists who guarantee results

Here’s a win/win for your next publicity campaign: Work with an agency that guarantees you’ll always get media placements for your money. This concept was why we started Media Relations Agency and pioneered our Pay Per Interview® pricing model more than 30 years ago....
How to tell your company’s story

How to tell your company’s story

Even after more than 30 years of working with hundreds of clients from around the world, it’s still very exciting for me to turn on the TV or click on a digital news site and see one of our client’s stories, knowing we made it happen. Good storytelling is an essential...
Marketing made simple

Marketing made simple

Negotiating business contracts can be complicated. Navigating regulatory issues can be complicated. Thankfully marketing your business can be simple, if you have a system in place that everyone on your team wants to use because it makes their jobs less stressful. A...
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