If someone is telling your product’s story in front of a huge audience, you want to make the most of it. The media stories that Media Relations Agency arranges are more than a few minutes on television, radio or in a magazine. They also serve as earned media marketing tools. Smart use of digital...
We recently had a client tell us they wanted to spend money on influencer marketing. It’s a big thing right now. According a 2016 marketers survey, 86 percent have used influencer marketing and 94 percent of those who used it found it effective. Those are big numbers. So is influencer marketing...
I've written a lot of blog posts over the years but none as important as this one. I just finished writing a book that is a guaranteed moneymaker for your business. There is a pervasive problem all companies suffer from, and unfortunately no one seems to be aware of it. The problem is this: most...
Some of your favorite marketing campaigns may not sell a single product. Consider this: How often do you see ads that are funny and creative, but you have no idea what product they are selling? The ads don’t meet the advertiser’s basic needs and don’t get their points across. They don’t reach the...
Most reporters and journalists who are running stories about your industry won’t include your product in their stories simply because they don’t know you want them to. That’s a shame. If you want publicity, tell us and we’ll ask the media for you. The publicists at Media Relations Agency make...
The professional publicists at Media Relations Agency are known for arranging national, regional and local publicity for our clients. These days, publicity is only part of the most successful integrated marketing campaigns. We highly recommend extending the life and value of your media coverage by...
