Recent posts by Heather Champine

Media coverage for Christmas starts now!

Media coverage for Christmas starts now!

Yes, we know it’s only July but chances are good that your competitors are already working on their 2021 holiday marketing campaigns. Why? Because they need to! Media coverage for Christmas starts now! Boosting your visibility through media coverage will put you in a...
What’s the best way to launch a product?

What’s the best way to launch a product?

There is a lot of pressure associated with the best way to launch a product. You can have the greatest product in the world, but if people don’t know about it or understand how it will improve their lives, you are in trouble. You may quickly go from ‘launch’ to...
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