About Us - Media Relations Agency

About Us: Media Relations Agency

HomeAbout Us: Media Relations Agency

A Hybrid Agency

Media Relations Agency is a full-service, hybrid agency that specializes in helping businesses tell their stories. Our 25+ years of experience in generating media-grade content™ gives us an edge. Who better to help you market your product than the agency whose work consistently passes the media’s stringent litmus test? It’s not always easy, but our content vaults over the media’s high bar several times a day.

Pay Per Interview Publicity®

In 1987, Media Relations rocked the PR industry when we pioneered our game-changing Pay Per Interview Publicity® performance-based PR model. Since that time, our results-driven strategies have helped launch multi-million dollar businesses, and to create strong consumer demand for entirely new product categories.

We specialize in integrating traditional and digital media, social media and websites; this results in more impactful publicity campaigns. From blogs and posts designed to increase SEO, to feature articles and TV/radio segments, we become our clients’ marketing partners. Check out our blog to see additional samples of our work. We also have White Papers that you might find useful in your public relations firm evaluation.

Robin Kocina

Robin Kocina
COO/CFO, Media Relations Agency

We have more ace-in-the-hole advantages.

In 1995, our parent company launched multiple award-winning Checkerboard Strategic Web Development, Inc. Combined, we help clients complete the most advantageous sales circle: We arrange stories that drive people to websites, where they are funneled into the sales process.

Call us at 952-697-5269 or complete our Let’s Get Started form to find out if your company is a good match for our unique story-telling approach.

Awards & Accolades

Graphic Design USA: Three American Graphic Design Awards Certificates of Excellence

Minneapolis Regional Chamber of Commerce: Quality of Life Award

Upsize Minnesota: Upsize Lifeline Award

Mpls. St. Paul Magazine: Standing Ovation Award

Bloomington Chamber of Commerce: Volunteer of the Year (2010) 

Finance & Commerce: Circle of Excellence

Exceptional Businesswoman Award (2016)

Minneapolis St. Paul Business Journal: 25 Women to Watch

National Association of Women Business Owners – Minnesota Chapter: 2011 Lifetime Achievement Award

Finance & Commerce: Top Women in Finance Circle of Excellence (2011)

The Expo Group: 2009 Show Manager of the Year Award

Finance & Commerce: Top Women in Finance (2010)

National Association of Women Business Owners: Luminary Award 

Checkerboard Awards:

3 American Graphic Design Awards

Davey Award

Placement Examples

Oprah Winfrey Network – OWN

News 12 New Jersey

WTVF TV Nashville

KHOU TV Houston

Better TV

KARE 11 Mpls/St. Paul

Our Clients

Our client list numbers in the thousands. A few names you might know:

  • 1-800Contacts
  • AT&T
  • Baush & Lomb
  • Cargill
  • GNC
  • Great Clips
  • Malt-O-Meal
  • Husqvarna Viking
  • Intel
  • MetRx
  • Pharmachem Laboratories
  • Polyphenolics
  • Prudential
  • MPOC
  • Rexall
  • Taiyo

You Are Just a Click Away From the Best Publicity You’ve Ever Had!