Thanks! This award is a huge honor.

Thanks! This award is a huge honor.

Lonny Kocina’s best-selling book, “The CEO’s Guide to Marketing” was just recognized as one of the year’s best business books. It earned the Axiom Business Books Awards silver medal in the Advertising / Marketing / PR / Event Planning category. The Axiom Awards are the largest and most respected...

How to stretch your marketing budget

How to stretch your marketing budget

If you’re concerned about getting the most bang out of your marketing efforts, you’re going to love what I told Home Business Magazine’s Richard Henderson during a recent podcast interview about my best-selling book, “The CEO’s Guide to Marketing.” I described three tactics we’ve used for major...