We arrange publicity for companies and their products, and we charge on average $2,000 per story. Most PR firms charge by the hour. We think our pricing makes more sense because you always get publicity for your money; so do the hundreds of clients who have bought...
Health Industry
Last month’s CNN Accent Health segment adds to our long list of top-rated PR placements
Earlier this year we approached CNN, the leading news source in the country, with an idea to feature award-winning Pharmacist Sherry Torkos in an Accent Health "Ask the Pharmacist" segment featuring functional foods available in supermarkets. In June, we began working...
Media Relations arranges for a client’s product mention in O Magazine
If you turn to page 40 in the October issue of O Magazine, which hit newsstands yesterday, you’ll see a half-page article on the Celadrin Tigerettes entitled Having a Ball. Media Relations Publicist Peggy Davies worked with the magazine editors to make this...
Creating media buzz in a tough product category leads to greater brand distribution
An Alkalol Case Study Strategies used: Publicity Challenge For more than 115 years, The Alkalol Company has produced Alkalol, a unique nasal mucus solvent and cleaner that helps to relieve stuffiness due to allergies and colds. Distribution was a real problem because...
Our publicists are setting goals to get our clients media coverage in 2012
Here at the office all our publicists will be taking this last week of the year to set our priorities for next year. It can be difficult to get a hold of the media the week in-between Christmas and New Years. So this is the perfect time for us to set our game plan to ensure we get the best publicity possible for all our clients in 2012.
The Midwest’s Largest Health & Natural Products Expo
The natural health and personal growth markets are exploding into a $230 billion a year industry. Are you taking advantage of the growing category? Do you know how to reach your potential customers effectively? How can you differentiate your product or service from...
Looking to save your money on healthcare costs in 2010?
Each year, Minnesotans flock to the original Body Mind Life Expo for tips on staying healthy. In 2010, that information takes on extra importance. If you think a trip to the grocery store takes a big chunk out of the family budget, consider the costs of getting sick....
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