We consider SEO optimization essential to making your product a celebrity. You need people to know who you are, why you’re better and how to do business with you. Each time someone can’t find your website, you’re probably losing leads and sales. Media Relations...
Keep it simple. If only product marketing were that easy, right? It is so complex with many unknowns and variables! Some marketers constantly worry about things falling through the cracks. The right marketing system removes tension by enabling you to stay organized...
When someone’s face or name becomes easily recognizable, we call them a celebrity. Their publicists may encourage their rise to fame by using strategies that get them noticed and make them more discoverable. Media Relations Agency’s product publicists play much the...
If you want your product to become famous, head over to Publicity.com. Media coverage is one of the most sought-after channels to create awareness, generate leads and ultimately make sales. Media Relations Agency’s flat-rate publicity program makes it easier for you...
Your marketing content should be credible, informative and persuasive. Here’s something else to add to this list: it should be easy to repurpose. That’s not just to save you time, although that’s certainly important. Instead, it has to do with the Marketing Rule of 7....
Are your back-to-school marketing plans in place? Last year, Americans’ back-to-school spending was projected to exceed $72 billion. Shopping typically starts as early as July. That gives you just less than two months to prepare. Even if you don’t sell school supplies...
Media Relations Agency (Publicity.com) is celebrating our 35-year anniversary. Industry surveys report that a mere 8% of our peers have also reached this 30-to-39 year milestone. We’ve endured because we’re driven to help our clients turn products like yours into...
Products that achieve fame today have generally used multiple marketing strategies, often simultaneously, to get there. Things can quickly get complicated when you need to layer everything from digital marketing and SEO work to publicity and influencer coordination....
As an SEO specialist, I’m frequently asked if social media shares affect SEO. Yes, social media shares can indirectly impact your search engine rankings in some situations. Despite not being part of the search algorithm, we still recommend sharing new content on...
Pills, capsules, softgels, gummies, powders and liquids … you may think you already know all the ways to consume vitamins and dietary supplements. Not quite. Many major supplement companies, including Shaklee and Nordic Naturals, are now offering a next-generation,...
