Congratulations to Media Relations Agency President Robin Kocina, who was just inducted into the Minnesota Women Business Owners Hall of Fame during a gala event held at the Golden Valley Country Club. Kocina was one of nine inspirational women honored. Previous...
Over the last 30 years, Media Relations has earned a strong reputation for our ability to assist companies with successfully launching new products. By using marketing best practices, we help businesses avoid the common and costly mistakes that can derail a product...
In just 17 minutes, 100,000 radio listeners across the nation heard CEO Lonny Kocina receive high praise for his best-selling book, The CEO’s Guide to Marketing, heard our website mentioned three times and got to know some of our agency’s back story. That’s how...
The first quarter of 2018 is over. How are your marketing strategies working so far? For most of our clients, Media Relations recommends a fully integrated marketing approach to improve reach, frequency and results. If you have gaps in your current marketing campaign,...
There was once a clear distinction between traditional media and social media. Then gradually the adage, “You can’t believe everything you read” morphed into “I read it on the internet so it must be true.” Today, most of us are back to being skeptics. Media-grade...
Media Relations Agency President Robin Kocina is one of nine inspirational women leaders to be added to a very elite group. She will be inducted into the Minnesota Women Business Owners Hall of Fame during a gala event held on May 1, 2018 at the Golden Valley Country...
Would you prefer to tell your product’s story to a packed stadium or just the guy standing in line in front of you at the supermarket? One of our business model’s greatest advantages is that there is not much direct competition for what we do: Media Relations sells...
Media coverage is such an underutilized promotional tool. I’m always telling people that using it is the most effective way to tell your story. A recent experience we had at our agency really illustrates this point. Our publicists were pitching the media asking if...
It’s humbling and exciting to see Lonny Kocina’s book, “The CEO’s Guide to Marketing” continue its steady rise in status and popularity. This step-by-step guide can lead to more leads, higher sales and a stronger brand using his SAM 6® process. Fupping.com, a...
You’re full of bright ideas. And you know you could make some good money off those ideas if only people knew about them. That’s where Media Relations Agency can help. We specialize in getting your story told through articles in newspapers and magazines, as well as...
