null
952-697-5269
Get a Proposal

Robin Kocina inducted into the Minnesota Women Business Owners Hall of Fame

by | May 4, 2018 | Company News

Women Business Owners

Congratulations to Media Relations Agency President Robin Kocina, who was just inducted into the Minnesota Women Business Owners Hall of Fame during a gala event held at the Golden Valley Country Club. Kocina was one of nine inspirational women honored. Previous inductees include Marilyn Carlson, Leeann Chin, Rhoda Olsen and Marilyn Dahlquist.

“This is the sixth year that we’ve honored women who deserve to be recognized for their significant roles in Minnesota history,” said Mary Quist-Newins, president of the Minnesota Chapter of the National Association of Women Business Owners (NAWBO-MN). “Collectively, the humbleness and courage of these women is so inspiring.”

Kocina’s passion for lifting women up is evident in the impact of her community involvement as well as how she supports her own staff’s personal and career development. She is known for committing tireless hours to local organizations.

“And as you intentionally build your life, keep in mind that it’s both a duty and a privilege to lift up those around you. Watch for them, find their passion, and lift them up,” she encouraged the gathering. “Help them to embrace whatever makes them unique. Help them to understand that it’s often our differences, not what we have in common, that give us something valuable to offer the world.”

Kocina received NAWBO’s prestigious Lifetime Achievement Award. She was also recognized as a Top Women in Finance Circle of Excellence as well as a Top Women in Finance by Finance & Commerce. Additional honors include the Dakota County Exceptional Businesswoman Award; Volunteer of the Year, Bloomington Chamber of Commerce; 25 Women to Watch, Minneapolis/St. Paul Business Journal; Upside Lifeline Award, Upsize Magazine; Standing Ovation Award, Minneapolis/St. Paul Magazine; and NAWBO’s Luminary Award.

More about the Minnesota Business Owners Hall of Fame

The Minnesota Business Owners Hall of Fame was established in 2013 to honor women who made substantial and lasting contributions to Minnesota’s entrepreneurial community, and specifically a major impact on women’s entrepreneurial development in Minnesota. Additionally, they must have:

  •      A meaningful connection to Minnesota (such as place of birth, education, and/or business location)
  •      Demonstrated leadership qualities or a spirit of entrepreneurial innovation that can serve as an inspiration to future generations of Minnesota entrepreneurs,
  •      Been publicly acknowledged for their accomplishments by winning a major business award and/or receiving similar recognition from their industry
Written by Heather Champine

Written by Heather Champine

Heather is a multi-faceted leader. She’s part marketing strategist, part consumer psychologist and part motivational cheerleader. “I love understanding what drives people to take action, especially when it involves getting the media to run stories about our clients,” she says. With more than 25 years of experience, she has the keen understanding and insight to know how to run an integrated campaign and what it takes for our clients’ stories to become the news. She enjoys leading campaigns for complex industries such as medical devices and technologies, as well as fun industries such as hair salons. She thrives on pursuing creative ways to educate consumers about clients’ products, and ultimately inspiring them to buy. “I appreciate becoming a part of each client’s marketing team. I cherish the long-lasting relationships, and successful marketing programs we have created together.” Heather also finds joy in her daily collaborations as part of our creative team. “I am grateful to work with publicists, writers, designers and other marketing experts, all enjoying what they do because they are using their God-given strengths. Our publicists have great instincts because they all have media backgrounds. When things get hectic, it’s often Heather who cracks the first joke. “We encourage people to be a little goofy and unique. Some of the best ideas and solutions emerge because we know how to have fun,” she grins. “I may say something like, “Remember this is PR not the ER. Now, lighten up and go book a great story idea with the media!”

Search

What We Do

  • Publicity

  • Website

  • Advertising

  • Social Media

  • Creative

Contact Us

If you want your product to become famous.
952-697-5269
Get a Proposal

Recent Posts

Product marketing checklist

For just about any product marketing campaign, it makes sense to collaborate with a marketing agency that’s a one-stop shop. That’s the easiest way to ensure all tasks are covered and accomplished. You’re also not losing money and momentum by hiring different agencies...

5 content strategies you should be using

Content marketing is essential for more than building awareness. Done right, your content strategy will also influence what people think about your product in comparison with your competition. To rise to the top, here are five content strategies you should be using....

What to expect from a publicity campaign

We’re often asked, what happens after a publicity contract is signed? Here’s a general rundown of what to expect before and after you become a Media Relations Agency PR client. Every aspect of marketing is closely connected. A strategic publicity campaign pulls people...

Categories

Pin It on Pinterest