Media story reinforces our client’s industry leadership

by | Mar 28, 2022 | Placement Examples

Phone with media story on the screen

When Twin Cities Business reporter Gene Rebeck chose specific locally headquartered companies to interview for his article, “The Malware Pandemic,” it signaled readers that those firms are their community’s trusted subject matter experts. This tacit, third-party endorsement is why it was important to us that our client, Mytech Partners, be included in Rebeck’s media story. 

Mytech Partners, a respected Twin Cities IT service provider for more than 20 years, asked us to use media coverage to help elevate awareness of, and trust in, their services. Knowing that they are heavily involved with helping businesses protect themselves from cyber attacks, we believed this Twin Cities Business article was an ideal opportunity. 

One of our publicists coordinated the interview between Rebeck and Mytech Partners co-founder Nate Austin. We also provided some of the background information used for this piece. 

Strategic media stories, such as this one, can help to elevate your company’s reputation. This single article made more than 32,000 impressions. It affirms current clients’ decision to work with Mytech Partners. It also educates prospective clients about Mytech Partners’ expertise. This article can be easily shared in Mytech Partners’ blog, social media posts, newsletters and sales presentations to further extend its impact.  

How many media stories have been written about your company so far this year? If you’d like to multiply that number, call us at 952-697-5269 or use this form to schedule time on our calendars.

Written by Media Relations Agency

Written by Media Relations Agency

Media Relations Agency is a full-service, hybrid agency that specializes in helping businesses tell their stories. Our 30+ years of experience in generating media-grade content gives us an edge. Who better to help you market your product than the agency whose work consistently passes the media’s stringent litmus test? It’s not always easy, but our content vaults over the media’s high bar several times a day.


What We Do

  • Publicity

  • Website

  • Advertising

  • Social Media

  • Creative

Contact Us

If you want your product to become famous.

Recent Posts

This is how we accelerate product fame

When the odometer of Ben Welch’s 1994 Chevy Suburban turned one million miles after using Conklin automotive products exclusively, the leaders at Conklin Company asked Media Relations Agency to share this story in the media. Their goal was to fuel awareness and drive...

5 ways to adjust your marketing budget in a tough economy

This year, uneven consumer spending may have led to some belt-tightening in your company. Even as the inflation rate slows and consumer confidence recovers, money may still be tight. Still, analysts predict overall double-digit increases in 2024 marketing spending....

Our Wish for You this Thanksgiving

May this day be a beautiful reminder of life’s abundance.  We wish you and your loved ones a Happy Thanksgiving filled with love and gratitude. 


Pin It on Pinterest