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Recent posts by Sallie Crowl

P.R. strategies for fall events

P.R. strategies for fall events

Fall will be here before you know it. Time is flying for me. I am planning PR strategy and determining my pitching media contacts for our big fall events: the Mid-America Remodeling & Design Expo, and the 50+ PrimeTime Living Expo. Here are a few PR strategies...
Testimonial from a Mover & Shaker

Testimonial from a Mover & Shaker

An often overlooked way to get your company’s name in the business section of your local newspaper is to alert the editor to your upper-level new hires and promotions. We provide that service for several clients and always try to go the extra mile by encouraging the...

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