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You might want to know about this little business luxury

by | Apr 14, 2017 | Company News

Projects are flying at you. There’s pressure to get things done. Smaller writing and editing projects get shoved to the bottom of the pile – again – because you can make more money doing other things. Here’s a little business luxury some executives use to keep this from happening: They reach out to us.

I received an email the other day from a client preparing for a trade event. She briefed me on what she wanted written about her company in the show program, and attached her ad for me to proofread. A little while later she sent a second email, asking me to write a blog about what she was featuring in her booth. She had a few changes to my first drafts, and was relieved to meet her deadlines.  

Admittedly, our content service is a luxury (although some clients say necessity) line item in your budget. It’s not that expensive but not everyone can afford it. The average content client keeps $2000 to $2500 on account. Each project typically costs between $200 and $400. I’m a fast and factual writer/editor. You won’t get fluff and you’ll get your work fast.  

A wise person once told me, “If you think talent is expensive, try hiring someone who isn’t talented.”

I’d like to add one new content client in the next 30 days. So, I’m really only looking for one person to set up a new content account. If you’d like to add a little luxury to your life, call 952-697-5269 or visit us online.

Written by Robin Miller

Written by Robin Miller

Robin will coordinate the writing for your newsletters, social media posts, website, blogs, newsletters and press releases. “I like interviewing clients and spokespeople, hearing their stories, getting to know their personalities and listening to how they phrase their thoughts,” she says. “It’s fun to transform what I’ve learned from those conversations into media-grade content.” Robin enjoys shaping content to ensure that the message will be clearly received. “When someone understands the relevance of what they’re writing and can position it properly for their audience, their work tends to be more convincing and on point. I’m fortunate to have a very diverse background, which gives me a good perspective whenever we bring on a new client.” An IABC- and Mercury-award winner, Robin says her practical experience in the health sciences has proven particularly beneficial as she interprets clients’ scientific information for mainstream media. “But it’s no longer sufficient to write well,” she cautions. “As marketers, we must now comply with the intricacies of digital marketing. That involves a whole set of rules, which are constantly evolving.”

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952-697-5269

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