Publicity sells.

Watch this video.



Health and Nutrition Division


Mike Danielson explains how Media Relations partners with their clients to better tell their story to the media.

JJ Virgin

Nutrition myth-buster Jonny Bowden, PhD, CNS helps audiences learn about our clients’ products, as well. He explains, “I’ve worked with Mike Danielson and his crew at Media Relations for a number of years now and I can tell you that he’s the real deal. Mike knows as much about the health business as anybody I’ve ever met.”

JJ Virgin

JJ Virgin – bestselling author, fitness and nutrition expert, and media personality – also helps promote our clients’ products in media stories. She says in this clip, “One of the things that’s really helped me be successful is working with Mike Danielson at Media Relations.”

Felicia Stoler

Felicia Stoler, DCN, MS, RD, FACSM is one of the experts who tell our clients’ stories in the media. She says, “I have worked with Media Relations for almost eight years. Whenever I encounter a new brand/product looking for improved publicity, I immediately connect them with Mike Danielson.”


Promote Consumer Products with Media Coverage


Rhoda Olson of Great Clips




Integrate Your Media Coverage


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Get 20 Tips

Kevin and Pam


As a marketer, you rack your brain for ways to make consumers realize they need your product. To help you reach your audience, we’ve compiled some of our most useful advice in a new e-booklet: 20 Tips for Promoting Your Product.

This 25-page e-booklet contains road-tested advice from our publicists and leaders. It gives tips about everything from getting national media exposure to planning social media content. It explains how to benefit from ZMOT and FMOT, as well as long-form advertising.

For years, marketing professionals have scrolled through our blogs for ideas. Now you can get some of our most helpful pointers in one place. We know our website visitors want tools and techniques to help them promote their products. We’re happy to share what we’ve learned.

Please view and enjoy our e-booklet. We hope you’ll find some nuggets that will inspire you and give you greater success at work. To access these tips, please complete our form. You will be able to read the e-booklet right away. One of our marketing strategy experts will follow up with you to give you individualized advice. Discover more ways to promote your product.    

By completing this form, you agree to receive future communications. We’ll call you to offer individualized advice.


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