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    Have you ever read an article in a newspaper or magazine that mentioned your competition’s product, but not yours? If you have, I bet it ruined your day.

    You don’t have to get mad when you’re not in the spotlight. You just have to take action.

    If you want that glowing testimonial in a consumer magazine, trade magazine profile or information-packed newspaper article, get yourself a great publicist.

    Great publicists know how to get attention. They understand the media. They know which topics will grab a reporter’s or editor’s attention and which will put those gatekeepers asleep. They also know how to craft YOUR message around these topics, so that their story isn’t complete without mentioning you.

    Great publicists know how to pitch these stories. They know who to call and when. They know how to follow up with reporters and how to make the most out of each placement.

    These publicists are hard to find, but worth their weight in gold.

    And I have access to a whole team of them. You may think that I’m biased when I say that the most talented publicists in the country work at Media Relations Agency, but it’s true. These hard-working and experienced professionals produce hundreds of placements each and every month. That’s all they do, and they do it well. Very well.

    If you want to see media coverage about you, your product or your company, just give me a call. Media Relations Agency is so confident that we can get you coverage that we guarantee it. And if you contact me before the end of March, I can even give you our special March Madness discount.

    It’s time to have the spotlight shine on you. Call me at 952-697-5269 or complete this form. So what are you waiting for … another article about those other guys?

    Article by Heather Champine, Chief Operating Officer & Partner

    Heather Champine is a Partner and Chief Operating Officer at Media Relations Agency, where she serves as a lead publicist and strategic consultant for brands operating in competitive and regulated markets. With more than 25 years of experience, Heather blends marketing strategy, consumer psychology, and media expertise to help clients clarify positioning, shape compelling stories, and earn coverage that drives real business outcomes. She has led integrated campaigns across industries including medical devices, technology, nutraceuticals, and consumer brands, and is known for her ability to quickly understand what motivates audiences to take action. As a senior consultant, Heather works closely with client leadership teams as an extension of their marketing department, building long-term partnerships grounded in trust, clarity, and measurable results.

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