Content Marketing

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    Effective marketing requires expertise in a lot of different skills including PR, content writing, graphic design, website coding, digital advertising and ecommerce. Often, it’s quite technical. How much will it cost to hire all this talent? Can you find one person who can do it all? What if you hire someone who says they can do something, but they really can’t? For $3,000/month, less than it would cost you to hire one employee, you can have access to our entire in-house marketing team.

    Chances are good that you are frustrated

    One month, you may need a good content writer. Next, you need a web designer, a video editor or someone who can explain the difference between selling in the U.S. and Canada. Frankly, most people are relieved to work with our full-service agency, because we have 35+ years of product marketing experience.

    Hire SAM

    By hiring SAM, you won’t be trapped within the confines of anyone’s limited expertise.

    Who is SAM? Our Amazon best-selling book, “The CEO’s Guide to Marketing,” describes a system we use called Strategically Aimed Marketing (SAM for short). When you hire SAM (our team), you will have a wonderful marketing assistant who understands strategy and can do just about any marketing task.

    Hiring SAM gives you access to our comprehensive marketing skills and strategies including:

    • Performance-based marketing strategy to help you reach your unique goals
    • Awareness-building PR campaigns across multiple outlets and platforms
    • Engaging Media-Grade Content® writing
    • Designing, building and maintaining websites that nurture trust in your company
    • Ecommerce, including Amazon, to streamline your sales process
    • Digital advertising created to grow your business
    • Social media management to help you lead online conversations
    • Graphic designers and videographers to elevate your reputation and convey your organization’s personality
    • Product marketing expertise refined over 35+ years

    In their first year, most clients spend about $3,000/month with us. So, that’s what we’ll charge you to hire SAM. Bear in mind that when clients first hire us, they typically ask us to take care of a few things they’ve needed to get done for a long time. We may need to tackle those first. Then we can get into a normal rhythm.

    We’re keeping it simple

    Just sign our one-year agreement of $3,000/month, which has a six-month out clause. So, your real commitment is for six months. If you decide to opt out, we’ll help you turn over the tasks to someone else.

    Explore our website at Publicity.com to get an even better idea of our extensive capabilities. Of course, we won’t be doing everything on our site for a total of $3,000/month. But you’ll get a feel for all that’s available to you when you hire SAM.

    Does it sound good to have someone like SAM at your disposal? If so, contact us and let’s get started. Our number is 952-697-5269. Or if it’s more convenient for you, use this form to let us know you are interested.

    Article by Heather Champine, Chief Operating Officer & Partner

    Heather Champine is a Partner and Chief Operating Officer at Media Relations Agency, where she serves as a lead publicist and strategic consultant for brands operating in competitive and regulated markets. With more than 25 years of experience, Heather blends marketing strategy, consumer psychology, and media expertise to help clients clarify positioning, shape compelling stories, and earn coverage that drives real business outcomes. She has led integrated campaigns across industries including medical devices, technology, nutraceuticals, and consumer brands, and is known for her ability to quickly understand what motivates audiences to take action. As a senior consultant, Heather works closely with client leadership teams as an extension of their marketing department, building long-term partnerships grounded in trust, clarity, and measurable results.

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