Be a media Pro: Tip No. 16 of 17
Tip 16: Squelch the Nervous Habits
When taping a television interview, be aware of your nervous habits–they distract from what you're saying. Don't play with your hair, fiddle with your jewelry or tug at your clothing. Your hands should be well-rested in your lap throughout the interview. Always check the mirror before going in front of the camera. You're less apt to fidget if you know you look put together.
Example
An interviewee on a television talk show kept pulling up his sock throughout the entire interview. It was a nervous habit, but it was highly distracting to the audience.
About the author:
Lonny pioneered the concept of our nationally trademarked Pay Per Interview Publicity business model which allows clients to purchase publicity by the story rather than pay hourly with no guarantee of coverage. His business foresight is evident in many ways including quickly reserving portal web addresses such as publicity, media relations, and checkerboard, and advising clients to do the same. Lonny has written two books: Media Hypnosis: Unleashing the most powerful sales tool on earth, published in 2002 and Reach & Teach Product Promotion: Teaching Consumers to BUY in 2007. In his spare time, Lonny teaches marketing as an adjunct faculty member at Dakota Technical College.
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