PR & SEO for Food & Functional Nutrition Brands

While we have 35+ years of experience producing content and PR for the functional food and beverage industries, Media Relations Agency does not provide legal and regulatory advice. Our clients are responsible for knowing and following all FTC guidelines in all public-facing promotions.

We focus on uncovering your unique brand story — whether it’s your ingredients, your founder’s journey or your science-backed claims — and position it within trending conversations. Our job is to make yours the product that editors and consumers want to talk about.

Yes. We have worked with brands in categories such as plant-based cheeses, heart-healthy snack bars, functional chocolates, child-friendly protein powders, high-fiber pastas and nutritional cookies. The list is extensive! We understand both the science and the lifestyle appeal, and we know how to translate benefits into stories that resonate with media and consumers alike.

Social is often where consumers first encounter and engage with functional brands. We create integrated campaigns with educational content and paid support to ensure your story spreads organically and reaches the right target audiences.

Retailers look for brands with buzz. We build PR campaigns around launches, seasonal moments and partnerships, creating the momentum that gets buyers excited and drives consumer demand once you’re on shelf.

You’ll receive a clear roadmap of our activities: media outreach, content creation, promotional support and digital amplification. We also provide ongoing reports that track our agreed-upon key metrics, so you can see how our efforts are progressing.