There are lots of ways to get your message out to your target audiences. Our sister company, Checkerboard, had fun producing this clever animation about its services. Checkerboard’s Graphic Designer Shawn Turek created the graphics; Project Coordinator Alison Cromie provided the voice over. We love it because it clearly describes what’s necessary to design, create and manage a well-functioning business website.
Public relations and web marketing are closely entwined. Today it’s common for people to jump onto the Internet to look for more information after seeing a product or service mentioned in the traditional media interview (TV, radio, print).
Simply put: If your business has an aggressive media campaign in the works, your website had better be ready to capture the increased traffic.
Enjoy watching this short animation! We hope it gives you some nuggets to consider about how well your website is doing its job.
