Learn a great marketing process and help Depart Smart

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    For me, a big part of Christmas is reaching out to help others. From December 17 through 31, I am donating $1 from every copy of “The CEO’s Guide to Marketing” sold on Amazon.com to the nonprofit, Depart Smart. If you’ve not yet ordered your copy, please consider doing so now.

    Depart Smart is a grassroots organization inspiring a world where people help each other travel abroad safely. From advocating for stronger legislation protecting study abroad programs to creating an online safe travel educational course, Depart Smart is saving lives. Media Relations takes great pride in supporting this group, as we have from its earliest days.

    Of course, by ordering “The CEO’s Guide to Marketing” you will get something tangible in return. You will get a process that will better position you to make more money in 2018. In it, I walk you through Strategically Aimed Marketing (SAM 6). SAM 6 uses a streamlined, six-step process that’s easy to implement, fun to follow and amazingly effective. It reduces any confusion around your marketing initiatives and creates a unified team that’s laser-focused on producing campaigns that get results.

    Please help us make a positive difference this Christmas, and help your marketing team soar in 2018, by ordering copies of “The CEO’s Guide to Marketing” between December 17 and December 31. Thank you and Merry Christmas.

    Article by Lonny Kocina, Founder

    Lonny founded Media Relations Agency in 1987 and built it into a nationally recognized firm serving hundreds of clients. He developed the trademarked Pay Per Interview Publicity® model and helped shape the agency’s early digital direction by securing key domains and advising clients as the internet emerged. In addition to leading the agency for decades, Lonny has taught marketing at the college level and created the Strategically Aimed Marketing (SAM 6®) process, which he continues to teach to business leaders and marketing professionals.

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