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The key to updating your website smoothly

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    Updating your website can be a smooth process. Because we build our clients’ websites on WordPress, we can make updates while keeping sites live and functional. Even if clients wish to carry out a complete rebranding, we can do this without building a completely new site. Consider the work we did for Valley Natural Foods. We changed the logo, color scheme and font on Valley Natural Foods’ existing site while maintaining seamless access for its customers. Here’s how we did it.

    First, we made changes in a test environment. Our client could see the changes before we made them on the real site. Once our client approved the modifications, we “pushed” the changes to the live site giving it a crisp new appearance.

    In the early 2000s, many businesses needed to scrap their existing websites and build completely new ones every few years. This is no longer necessary. When we build your website on WordPress, you’ll have a long-lasting asset that can be updated smoothly. We’ll be able to make changes to your existing site, whether they are small or involve a major rebranding.

    Your website should constantly grow and evolve. We’ll build you a WordPress website that makes this possible. Call us at 952-697-5269 or complete our form below. We’ll ask you about your website needs and tell you how we can help.

    Article by Jason Kocina, Partner, Director of Digital Marketing

    Jason is a Partner and Director of Digital Marketing at Publicity.com and serves as the company’s chief digital marketing strategist. Clients value Jason for his ability to clearly explain complex digital concepts in practical, business-focused terms. Since 1995, he has helped organizations turn their websites into true profit centers by combining strategic insight with deep experience in design and web development. Jason is most energized when helping brands use digital media to distinguish themselves from competitors, and he is known for quickly assessing situations and identifying effective digital strategies that support long-term growth.

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