This winter’s frigid temperatures gave Media Relations an opportunity to earn national publicity for two of our clients. Accomplishing this meant getting creative with the story angle. I spoke with producers at the nationally syndicated Better Show about doing a...
Interview
Christmas fitness gift angle appeals to news station and last-minute shoppers
Our team pitches stories so successfully because we understand people and their behavior. Producers at Colorado’s Best TV couldn’t resist Communication Specialist Lindsay Helgeson’s pitch about last-minute Christmas present ideas. They ran a segment focused on the...
Publicist capitalizes on local Minneapolis publicity benefits
When Publicist Peggy Davies pitched a TV story that combined a Twin Cities resident’s personal struggle with obesity, a client’s products and a local fundraiser, Minneapolis media couldn’t resist. In an interview on Fox 9 KMSP’s Morning News, Terri Wehling opened up...
Media recognizes public relations expert Mike Danielson
Media Relations Partner, and Health and Nutrition Director Mike Danielson proved why he is a marketing mover and shaker during his recent interview with the Star Tribune’s Todd Nelson. Danielson has developed and managed hundreds of multimillion-dollar marketing...
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