Buyers are becoming better educated about healthier products. That means when they search online, you’ve got to be discoverable and you must be memorable. Media Relations Agency has specialized in reaching the Healthy Chooser market for decades. We can help. Be heard...
Meet Mike. He’s orchestrated hundreds of successful health and nutrition promotional campaigns. Click here!
To create more awareness for a product, nothing beats earned publicity with practical advice that helps people envision how they will use it in their everyday lives. Our goal in arranging media coverage is to give audiences strong reasons for trying our clients’...
If you have a new health and nutrition product, you’re probably eager to tell your story. But this market is so crowded that it can often be difficult to get noticed. Partnering with an experienced team can help get you the attention you crave. Our marketing agency specializes in arranging publicity for health and natural products. We know the best ways to get your story in front of millions of interested consumers.
Lately I’ve been speaking with many professionals who sell their products predominantly online. Direct online selling often creates amazing profit margins which can be invested in rich content and earned media, the most powerful promotional tools besides personal selling. Three topics keep popping up in our conversations:
There are actually only two kinds of tips in the world: tips that can be given away freely, and tips that have to be handled more carefully. This blog is about the second variety: the kind that are a little edgy; the kind that are substantial enough to be called “truths” instead of “tips”. I’ve compiled four insights into a new download, Four Truths of the PR Industry, but I need to be a little careful about distributing it.
Millions of Americans are interested in better health and nutrition. These healthy choosers were our target audience for this pre-written article which appeared in Natural Solutions Magazine, which has more than a quarter million readers. Our writing team works with...
Media Relations will provide trade and consumer public relations, as well as strategic marketing services for Fruit d’Or Nutraceuticals, a global nutraceutical leader. In making the announcement, Fruit d’Or Nutraceuticals leaders cited Media Relations’ extensive...
Icy cold winter temperatures tend to worsen joint pain. This was a great reason for us to approach Toronto TV news producers about doing an informational segment on topical pain relief. We arranged for CHCH hosts to interview a well-known local pharmacist and...
Our jobs as marketing strategy experts involves weaving our clients’ stories into the media’s topical conversations. We began arranging this Wisconsin TV publicity for our client long before cold and flu season started. The media covers this topic each year. We always...
