You put a lot of money and effort into the design and creation of your digital advertisements. You have a great product or service to offer with a catchy tagline. Customers should be gathering at your doorstep or saturating your website, yet it seems as though you are shouting your message to a deaf and blind audience. Does this sound familiar to you?
The latest twist to Facebook marketing: fewer photos, more content
There are many benefits to having our agency manage your Facebook marketing. In addition to having a team of online marketers, writers, graphic designers and videographers, we also possess insight which can only be gained by managing multiple Facebook business pages....
Seven ways to promote products more effectively on Facebook
More than 960 million people used Facebook on a daily basis in June 2015. Imagine the benefits of being able to draw more of these users to your website. Well-designed Facebook ads and content can help you attract web visitors. As a Web Property Manager, I help our clients use digital advertising and social media marketing to tell their stories. At the recent Boost your Business with Facebook event in Minneapolis, I learned some key takeaways to help our clients promote products more effectively on Facebook:
We have a flat screen TV winner!
Congratulations to Jim Caron, our lucky Facebook Fan winner! The Media Relations team could not be happier for you! We are all consumers of the media, and this TV will make it that much easier for you watch your favorite news and programming. Our company helps...
Why PR agencies and your company should be happy that social media is here to stay
Remember when social media was just for college students (Facebook) and teenagers or aspiring musicians (MySpace)? Social media’s evolution redefined the digital age and is changing the PR field. Journalists, publicists and others are realizing that social media is an...
Top three 2014 resolutions for public relations writers
Is public relations writing a secondary part of your job description? Here are our suggestions for three PR writing resolutions to help your writing be better received by the media. 1. Resolve to know your audience. Write as if you were writing a newspaper article or...
Mike Danielson earns partnership
Mike Danielson, the driving force behind Media Relations’ highly acclaimed Health and Nutrition Division, has been promoted to partner. Danielson joined the agency back in 1988. “Mike was instrumental in building Media Relations’ stellar reputation within the...
Heather Champine adds “partner” to her title and accomplishments
Heather Champine, Vice President of Media Production at Media Relations Agency, has been promoted to partner. Champine has been teaching clients how to harness the power of publicity to sell products since 1997. She has experience in developing and managing hundreds...
Tragic story illustrates the importance of how PR is priced
The following tragic story will illustrate why we can get media coverage for your product ... lots of it. One day I noticed a woman in my wife Robin’s office. She was crying. For about three hours. When she left, I asked “What was that about?” Robin said, “I’m...
Why is segmenting your social media so important?
Current research indicates that 72 percent of online adults use social network sites. The number of Twitter users has doubled in the last two years. With so many people now Tweeting, pinning and Facebooking, it’s important to be smart about how you use your marketing...
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