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Hot PR opportunities for clean-label beauty products

by | May 29, 2025 | Publicity

Clean beauty products on wood background

Consumers increasingly seek products that align with their values and lifestyles, and the media is zeroing in on the rising demand for health-conscious, sustainable beauty products.

With the recent buzz from media outlets, influencer trends and brand successes, natural beauty PR has never been hotter! Now is the time to claim your place in this evolving narrative.  Let’s collaborate on a complimentary strategy call to explore how we can help you earn your well-deserved time in the spotlight.

  • Science-backed natural formulas. Products that blend natural ingredients with dermatological testing, clinical trials and/or biotech innovation are gold for editors. We specialize in positioning these brands front and center, where they belong. 
  • Sustainability. Sustainable packaging, zero-waste and refillable systems and planet-first solutions are hot media angles. 
  • Pregnancy-safe products. When a product is safe for pregnant women, it is often considered an ideal topic for parenting media, health writers and wellness voices eager for trusted recommendations. 
  • Transparency and education. Editors are looking for brands that demystify ingredients and empower consumers without fearmongering. 
  • Inclusive clean beauty. The media are actively seeking stories that reflect real-world diversity. Clean beauty brands made for a range of skin tones, textures and cultural needs are not just welcomed. They’re needed. 
  • Seasonal or cause-based campaigns. Tie-ins with Earth Day, Breast Cancer Awareness Month, Women’s Health Month, etc. offer timely angles for meaningful coverage.

Media Relations Agency offers monthly natural beauty PR packages starting at $5,000. It’s a proactive investment to secure your brand’s visibility in this fast-growing  market. Book your strategic call today. Let’s make your brand the next media success story.

Written by Media Relations Agency

Written by Media Relations Agency

Media Relations Agency is a full-service, hybrid agency that specializes in helping businesses tell their stories. Our 30+ years of experience in generating media-grade content gives us an edge. Who better to help you market your product than the agency whose work consistently passes the media’s stringent litmus test? It’s not always easy, but our content vaults over the media’s high bar several times a day.

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