At any given time, an estimated 84 percent of consumers are shopping for something. I saw one report that said buyers rely on an average of five information sources before making a purchase decision, with product demos being a preferred source. Imagine those buyers coming across multiple news...
May your holidays sparkle with moments of love, laughter and good will. And may you and your loved ones be richly blessed in the New Year.
Media coverage is one of the most effective and least expensive ways to promote your business. This makes getting booked for media interviews one of your most important marketing tasks. If you’re stymied by how to get publicity for your business, keep reading! As one of the country’s leading...
Securing media coverage for The Emily Program’s 25th anniversary celebration was extremely rewarding. Earning top-notch event publicity for a client is always nice, but knowing our work is helping this organization improve people’s relationship with food and their bodies is immensely gratifying....
Here’s a win/win for your next publicity campaign: Work with an agency that guarantees you’ll always get media placements for your money. This concept was why we started Media Relations Agency and pioneered our Pay Per Interview® pricing model more than 30 years ago. We still believe that if you...
There’s been above-average growth in the marketing field, with an estimated 218,970 Americans employed in this industry as of 2017. And that’s just marketing managers. The Bureau of Labor Statistics reports there are more than 60 additional marketing job titles. All these professionals need to...
Move over, Black Friday and Cyber Monday! We’ve got a hot holiday deal to give you a sales edge well into 2019. Between now and December 20, you can receive 10% in bonus dollars applied to any new contract you sign with Media Relations Agency. The bigger your budget, the more bonus you’ll receive...
Even after more than 30 years of working with hundreds of clients from around the world, it’s still very exciting for me to turn on the TV or click on a digital news site and see one of our client’s stories, knowing we made it happen. Good storytelling is an essential marketing skill and Media...
If you want the greatest engagement and most potential impact on sales, you need to get the right people talking about your product. While a lucky few may win the promotional lottery by having a certain high-profile duchess photographed with their product, most businesses should be using a...
Performance-based PR is a popular buzz word these days. But it’s actually not new. Media Relations Agency pioneered this concept more than 30 years ago. It just took other agencies a considerable amount of time to admit that with our Pay Per Interview®, we’d invented a model that has numerous...
