At its core, a brand is the definition people hold in their minds of your company and its products. That definition is built in two ways: by what people are told, and by what they experience when they use your product. The term brand can also be used as a synonym for a company and its products,...
With sales of cordials and liquors trending upward, it can be challenging to stand out, especially in the popular cream liquor category. Niche Imports knows the power of publicity, and asked us to earn media coverage for their Mozart Chocolate Creams and Liqueurs. We used an unexpected twist to...
Media Relations Agency welcomes new children’s vitamin company, KidStar. We are excited to design and build a website for KidStar that will serve as a strong foundation for all of the company’s marketing efforts. KidStar aims to educate parents about nutrition and ingredients in supplements and...
Will your holiday sales be a jolly Ho Ho Ho or a lackluster ho hum? We are talking with journalists about their holiday stories. If you want to be included in our conversations, please let us know as quickly as possible! Media coverage is a marketing gift that keeps giving. Stories can stay online...
Who cleans up after crime scenes? Media Relations Agency is happy to announce we are arranging media coverage for Scene Clean, Minnesota’s premiere crime scene, tragedy and biohazards specialists. Scene Clean is Minnesota’s most experienced team of biohazard professionals, with more than 100...
Whether it’s labor or rent, like most small business owners you want to see a return on your investment. Publicity for your small business may feel outside your comfort zone but here’s why it is essential: Every story told about your business earns the trust of your customers, your suppliers and...
Media Relations Agency welcomes for EcoGen Labs, the largest vertically integrated breeder, cultivator, processor and distributor of hemp-derived phytocannabinoids in the United States. EcoGen Labs has been a pioneer in the CBD industry since its inception, operating at the critical intersection...
What do you wish you knew when you were first starting out? After more than 30 years of owning a successful marketing agency, CEO and industry pioneer Lonny Kocina still enjoys mentoring young professionals. When asked by YoungUpstarts.com to share his best business advice, he wrote, “If you are...
Some stories need to be told, even if they’re difficult or embarrassing. Michelle Jewsbury, author of “But I Love Him”, is telling her personal story of abuse because she’s on a mission to end domestic violence worldwide through her nonprofit, Unsilenced Voices. It’s heartening to know that the...
Media Relations Agency is pleased to welcome new client, Bioenergy Life Science, Inc, (BLS), a company whose mission is to create innovative ingredients for healthier living. With this new agreement, Media Relations will provide website and public relations services. BLS develops scientifically...
