Our Marketing to Go video series is a quick and easy way to boost your marketing knowledge. In this short video, I explain a commonly misunderstood term, market segmentation variables.
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Jason is a Partner and Director of Digital Marketing at Publicity.com and serves as the company’s chief digital marketing strategist. Clients value Jason for his ability to clearly explain complex digital concepts in practical, business-focused terms. Since 1995, he has helped organizations turn their websites into true profit centers by combining strategic insight with deep experience in design and web development. Jason is most energized when helping brands use digital media to distinguish themselves from competitors, and he is known for quickly assessing situations and identifying effective digital strategies that support long-term growth.
