Our thoughts as we enter this season of gratitude

At Thanksgiving, our team at Media Relations and Checkerboard Strategic Web Development marvels at how blessed we really are. We are grateful for our health, our relationships, for our God-given talents, for the trust of our clients and for our accomplishments on their behalf.

We believe that how we use our blessings is one true measure of gratitude. Several years ago, we decided that our business would be strength-based. We focus on giving each person a way to use their unique talents and gifts. When people work within their strengths, they enjoy what they do. And because of that they end up doing a great job. This becomes a Win Win Win: a win for the company, a win for our employees and a win for our clients.

We also set aside time each day for gratitude. Life is stressful and complicated. We’re running from one meeting to another. We’re tied to our cell phones. We’re analyzing spreadsheets. And we’re juggling business with family and personal obligations.

Sometimes, it can be challenging to feel thankful. But find something, no matter how small. Each time you give thanks, it lightens your load. Don’t wait for a national holiday to develop an attitude of gratitude. Around our office, giving thanks is as much a part of daily business as powering up our computers.

I’m sharing this quote because it describes how daily gratitude can impact your own life and your company culture, as it has ours: “Gratitude can transform common days into thanksgivings, turn routine jobs into joy, and change ordinary opportunities into blessings.” William Arthur Ward

Happy Thanksgiving!

Written by Robin Kocina

Robin Kocina is a proven marketing industry leader who has been instrumental in growing Media Relations Agency, a top performance-based PR agency, from its inception in 1987 to its current status as a successful integrated marketing agency with international clientele and multi-million dollar revenues. As President, Kocina now concentrates her efforts on the agency’s direction and fiscal growth, as well as new business development in the company’s Minnesota and Florida offices. Kocina’s financial acumen is evidenced by her recognition as a Top Women in Finance Circle of Excellence (Finance & Commerce, 2013) as well as Top Women in Finance (Finance & Commerce, 2010). A highly regarded community leader, Kocina believes strongly in sharing her marketing and leadership skills through community service. She served as chairman of the board for Depart Smart. She also serves on the Leadership Board for the National Federation of Independent Business, and actively involved with the Women’s Presidents Organization. She is a past board member and Chairman of the Board for WomenVenture. Robin is the recipient of numerous honors for her leadership and community involvement: Inductee into the Women Business Owners Hall of Fame (2018); Exceptional Businesswoman Award (2016); Volunteer of the Year (Bloomington Chamber of Commerce, 2010); 25 Women to Watch (Minneapolis/St. Paul Business Journal, 2008); Upsize Lifeline Award (Upsize Magazine, 2008); Standing Ovation Award (Minneapolis/St. Paul Magazine, 2006) and Luminary Award (National Association of Women Business Owners, Minnesota Chapter, 2005).

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