Following the advice of a professional marketing book can be a huge competitive advantage, if you choose the right one. If you want to become a better marketer, with a results-driven foundation, I am certain that our award-winning, Amazon best-seller “The CEO’s Guide to Marketing” can make that happen.
Most professional marketing books fall short. They are theories without actions … plans without practical implementation strategies … ideas not rooted in experience.
“The CEO’s Guide to Marketing” is based on Media Relations Agency’s experience driving successful results-driven marketing campaigns for more than 30 years. That’s more than three times longer than most agencies have even been in business.
This full-color book is not just marketing concepts and principles, although those are included. Nor is it just a description of how to write a marketing plan, although it gives you the right tools to master that as well. It’s the secret sauce that can be applied to any product by any company in any industry.
Bring order and clarity to your marketing
In the hour or so that it will take you to read the book cover to cover, you will learn how to use Strategically Aimed Marketing® to keep everyone involved with your campaign focused, on track and doing their best work. There is a lot of work involved with implementing each of the six steps, but you will have more assurance that your marketing is being done with utmost professionalism.
We have received very positive feedback from marketing professionals, CEOs and others about this book:
- From marketing managers: They tell us that getting their whole team to work efficiently makes marketing fun again. They’re also getting better ROI.
- From CEOs: They can quickly determine what types of marketing their companies need and what they don’t need. They also use the book to assess the competence of their marketing team.
- From marketing industry professionals: Writers, publicists, graphic designers, digital marketers and others have discovered marketing secrets that put them miles ahead of their peers. It helps them apply their talents to get greater results.
Here’s another shortcut to marketing success. We wrote the book. We live, eat and breathe Strategically Aimed Marketing every day, with every client. Working with us will give you all the benefits of this process delivered by the people who know it best.
Whether you need assistance with publicity, digital marketing, content marketing, web design, ecommerce management, graphic design or any other marketing skill, we can step in to help you drive your business to the next level. Get your questions answered by calling us at 952-697-5269 or using this form.
