I’ve recorded an 8-part video series you will find helpful, and you can watch it right now. It’s based on my upcoming book, The CEO’s Guide to Marketing: The most practical marketing book you will ever read.
In video 8, I talk about the payoff of integrating the SAM6™ process into your organization. In addition to helping hundreds of companies with their marketing over the last 30 years, I’ve had to do my own. Without a clear effective process, marketing is stressful. Once you get the hang of what I teach in this video series, you will actually feel your shoulders relax more during the day. And of course, you will have more leads, higher sales and a stronger brand.
Anyone who has a hand in marketing will benefit greatly by watching these videos. You can begin watching right away by clicking here.
Lonny Kocina is the CEO and Founder of Media Relations Agency which has been in business for nearly 35 years. During that time, Kocina also founded and sold two other businesses: Mid America Events and Expos, and Checkerboard Internet Services. Prior to that, Lonny worked as a marketing director for Investment Rarities Inc., a company with sales over 4 billion dollars. Kocina has also been a long time member of Vistage International which is a CEO peer mentoring organization. He was also a volunteer marketing mentor for Junior Achievement and the Carlson School of Business. For fun he has taught Principles of Marketing at the college level, and his recent book, the “CEO’s Guide to Marketing” is an Axiom Business Book silver medal winner as well as an Amazon bestseller.
Lonny likes to kid that his third grade teacher may have summed him up best with a note sent home on his report card. “Lonny is a daydreamer and he’s getting worse each day. He complains of a stomach ache a lot and I don’t think he likes school much either.”
