These enhancements make your website more user-friendly and valuable

Your website should be an important part of your sales team, an asset that you just can’t live without. If it’s not connected with your other business tools, however, it may feel more like a liability. We’re often asked to make a website more user-friendly. The two most common enhancements are ecommerce and data integration. Both technical updates can extend the functionality of your website and boost its earning potential.

Media Relations builds our sites on a WordPress engine which is a robust and versatile industry-standard platform. Whether you are adding ecommerce capabilities, phasing in new functionality or just adding content which aligns with your thriving business, WordPress serves as your scalable, solid foundation to grow with you.  

When you’re ready for more, consider:

Ecommerce: Adding ecommerce is often the first step when Media Relations updates a website in phases. Safely and securely taking online orders through your own website can significantly fuel your business’s growth. We use the WooCommerce platform. This industry standard powers more than 37 percent of all online stores. We’ll work with your accounting department to set up secure payment gateways and ensure you are industry compliant.

Data Integration: Connecting your current business tools with your website can be immensely valuable. We have integrated inventory management systems with clients’ websites, ensuring that each fit seamlessly with the current design. The result is a custom solution that significantly improves the site’s usability. Most any type of data can be integrated to improve a website’s user-friendliness. Most often, Media Relations uses SOAP and REST API’s for the integration.  

If your website can be doing more for your business, schedule a free consultation with our team. You’ll be amazed by what Media Relations Agency can do for you.

Written by Katie Hanson

Katie gathers inspiration and keeps up with design trends by going online. “I am driven by my desire to learn more about web and graphic design, and by the high standards for quality work that I set for myself. Plus, I enjoy bringing new ideas to our team!”

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