Tag: Writer

On-call writing services have beneficial ripple effects

Here’s a quick story about how we saved our client time, increased their productivity AND extended their marketing reach within [...]

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The testimonials keep pouring in!

During this last week, we’ve received unsolicited testimonials from several of our clients. This is what it’s all about folks: [...]

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Why every company needs an editorial calendar

Earlier in my career when I was editing a trade magazine, editorial calendars had two primary purposes. Our staff relied [...]

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On-call writing services for busy execs

We live in an information-hungry society. If you haven’t marketed your company on Twitter in the last few hours, or [...]

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eCapital Advisors uses our on-call writing staff

Good writing is core to any company’s marketing and promotional campaign, especially now that so many people shop the Internet [...]

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When did copy become content?

This year, our writing team has written a record amount of content for our clients. In 2012, I’m expecting our [...]

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Should you delegate your writing?

Last week I wrote a draft of a marketing letter and sent it to my head writer with this note: [...]

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So you want to write a book

Our writing staff has helped several authors to publish books and, in fact, our CEO Lonny Kocina has published two of [...]

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What's your point?

Whether you are sending a marketing letter to your entire database or a single person, make sure your message has [...]

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The importance of writing well

In the age of text messaging and Twitter, will good writing skills soon become extinct? RU kidding??? In business, communication [...]

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