You’d be surprised how many clients we’ve gotten over the last 35 years because the agency they were working with went out of business. They come to us with half-done projects and there’s no way to get hold of the agency that was working on it. Often they chose their...
Media Coverage
Influencer marketing? Here’s a big secret!
We recently had a client tell us they wanted to spend money on influencer marketing. It’s a big thing right now. According a 2016 marketers survey, 86 percent have used influencer marketing and 94 percent of those who used it found it effective. Those are big numbers....
Act now if you want your product featured in 2018 media
How much money remains in your 2017 marketing budget? Do you want to get more results out of your 2018 budget? Here are three tips to consider: 1. If you need to spend the rest of your marketing budget, so you can get the same or a bigger budget for next year, send...
Three tips for writing product content that sells
Every day, business owners miss growth opportunities because they struggle with how to explain their products to new audiences. This problem is real, whether that product is an everyday item such as a pet toy or something more complicated such as a new medical device....
You can and should get media coverage. We can arrange it.
Most reporters and journalists who are running stories about your industry won’t include your product in their stories simply because they don’t know you want them to. That’s a shame. If you want publicity, tell us and we’ll ask the media for you. The publicists at...
The CEO’s Guide to Marketing Tip 3: If you find a good marketing book, read it three times. Here’s why …
Most upper level marketing folks know the name Jay Abraham. If you google Jay, you’ll you’ll see he’s a well-known and accomplished marketing guru. About 35 years ago, before I started Media Relations Agency, I had the good fortune of working for a company that hired...
How to extend the life and value of your media coverage
The professional publicists at Media Relations Agency are known for arranging national, regional and local publicity for our clients. These days, publicity is only part of the most successful integrated marketing campaigns. We highly recommend extending the life and...
The CEO’s Guide to Marketing Tip 2: How to cross the gap between the early adopters and the early majority
It’s much easier to get an early adopter to try a product than someone from the early majority. That's because early adopters are hardwired to try new products, and the early majority aren't. The early majority may like new products but they are nowhere near as...
How to keep your customers thinking about you
Consumers need to know about you before they can buy your product. One of the best ways to stay top-of-mind is media coverage. Snagging the media’s attention can be easier for new and trending items – I’m sure you heard about the latest iPhone – but it’s not...
Marketers: Impress your boss with more product publicity in 2018
It’s time to start planning how you are going to spend your 2018 marketing dollars. How about impressing your boss by getting more media coverage for your product or business next year? Publicity is persuasive mass marketing that can expose your product to huge...
Search
What We Do
Contact Us
952-697-5269
Recent Posts
Categories
- Advice & Tips
- Brand Awareness
- Company News
- Content
- Content Creation
- Content Marketing
- Digital Marketing
- Digital Services
- Ecommerce
- Editorial Services
- Explainer Videos
- Graphic Design
- Influencer Marketing
- Lead Generation
- MarketSmart Newsletters
- Media Specialists
- Paid Advertising
- Paid Social Media
- Pay Per Interview
- Placement Examples
- Publicity
- Resources
- SEO
- Services
- Social Media Marketing
- Video Production
- Website Design
- Website Support
- White Papers