Congratulations to Mike Danielson, Media Relations’ director of Health and Nutrition Division. His article, Why Social Media Marketing Must Follow [...]
When diving into the PR and marketing pool for your event or expo you really need to be clear about [...]
A company called CareerCast just ranked public relations and event coordination among the top 10 most stressful jobs in America [...]
Good writing is core to any company’s marketing and promotional campaign, especially now that so many people shop the Internet [...]
How long do you think reporters have been working on all of those holiday buying guides that you’ve been seeing [...]
If you think PR is all about sending out press releases and hoping for coverage, think again. In fact, successful [...]
Crafting marketing emails has become increasingly complicated. My energies were once focused exclusively on capturing the readers’ attention and inspiring [...]
The media produce millions of stories on a regular basis and if your company is like most, you are in [...]
Here at the office all our publicists will be taking this last week of the year to set our priorities for next year. It can be difficult to get a hold of the media the week in-between Christmas and New Years. So this is the perfect time for us to set our game plan to ensure we get the best publicity possible for all our clients in 2012.
As we watch 2011’s social media and web trends come to a close, it’s the perfect time to look ahead [...]
MarketSmart Sites were developed by Kocina Branding & Marketing Companies (KBMC), a full-service marketing firm with 20+ years of experience weaving sales-rich copy into content valuable to your target market. Our expertise is in Public Relations, Content Development, Online Marketing and Event Planning.
Articles from our staff that will get your creative marketing juices flowing
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Napolean Hill, author of the popular business book “Think and Grow Rich,” wrote this essay about the habit of going [...]
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Check out our FREE white papers! Our featured white paper is prepared by Mike Danielson, director of our Health & Medical Division, titled: How to avoid social media posts that cause brand damage.
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