Category: FAQs

Five reasons you should be using face-to-face marketing

We now produce three expos targeting consumers in the baby boomer and senior markets. These are growth markets with tremendous [...]

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In Public Relations, Timing is Everything

When contacting the media with new story lines, timing is everything. We will tie our clients’ products and services into time [...]

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Pay by the hour or pay per story?

There has been much debate about whether to pay PR firms hourly or a flat fee per placement they secure [...]

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Publicity Quick Tips: About to give an interview? Keep these tips in mind…

**Publicity Quick Tips** Find yourself about to give an interview? A few good rules of thumb during your interview: 1. [...]

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21 Tips for Using Twitter and Facebook for Business

 Here is a link to a wonderful article about how businesses are able to utilize Facebook and Twitter. Word of [...]

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What is cause marketing and can you use it in your business?

Cause marketing has been defined as a mutually beneficial collaboration between a corporation and a nonprofit in which their respective [...]

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How to use the Internet to get more Expo sales

When it comes to explaining your product’s features and benefits to potential customers, nothing beats the face-to-face interaction you get [...]

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Internal Reporter’s Weekly Update with Michelle Roddie, VP of Media Productions 7/7/09

IR: What did you do this week for Kocina Branding and Marketing Companies? Michelle: This week I worked on a [...]

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Keep it consistent

Have you ever wondered how some businesses manage to get so much attention from the media? Do you know what [...]

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