Robin Miller, Author at Media Relations Agency

AuthorRobin Miller

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White papers matter.

You’ve got very smart people in your company. They know your product and industry better than anyone! If you could just share some of what’s in their heads with the right prospects, you know sales would increase. That’s why white papers matter. They put high-value content in the right hands, and you capture more quality leads. Media Relations’ writers can help organize your team’s ideas and get them in writing. Our writers have written for more than 70 different industries. We can write

What is your content marketing strategy?

What’s working well? What are your biggest challenges? Content marketing has become complex. Not that long ago, it might have required a few hours of your attention each month. Today, content writing deserves several hours a week or more. Nearly all of our clients now request our help with creating their Media-Grade Content ®. We’ve staffed up to meet this increased demand. We offer a free 30-minute content marketing consultation. During this discussion, we review these five essential content
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Media Relations Agency takes women’s empowerment to the next level with its acquisition of Encourage Her Network

This action is a natural extension of Media Relations Agency's longstanding commitment to helping women in our community succeed. Media Relations Agency, the nation’s premier performance-based marketing agency, has acquired Minnesota-based Encourage Her Network, a professional organization which produces women’s networking events and a quarterly magazine. As part of the restructuring, Encourage Her Network Founder Shannon Johnson has joined Media Relations Agency as an account executive. She
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Our editing services can make your content more enjoyable

Many of our clients are excellent writers. But even the most gifted writers need a second set of eyes on their work. Strong, experienced editors do more than proofread. They can ensure that your message is on point and communicated effectively. They give each piece more polish. They make it more enjoyable, which is how it will do its intended job. Media Relations’ content editing services help to protect our clients’ brands and reputations. We’re always happy to look at your marketing content
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Can your content marketing program pass this fitness test?

How healthy is your content marketing program? Is it active and robust? Or, is it a virtual couch potato making minimum effort? Here are a five questions to help you determine if your content marketing program is fit or getting a little flabby. Have you set your fitness goals? Define your benchmarks. Who do you want to reach? What messages do you want to communicate? What actions do you want readers to take? How often do you want to get in front of your audience?     Are you using the right
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Face-to-face marketing in a digital world

Our marketing firm endorses and recommends face-to-face marketing. Being in front of someone enables you to respond to their subtle verbal and nonverbal cues. That’s why expos, trade shows and other in-person gatherings can be great selling and feedback-gathering opportunities. But depending entirely on face-to-face marketing isn’t practical. You can’t be everywhere at once. One solution is to meet people where they spend several hours a day: on their digital devices.

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