Articles

Are you using public relations as part of your marketing strategy?

Are you having a harder time reaching clients through advertising? Traditional PR can be so confusing. What does it take to get reporters, producers and editors to do a story about your product? Learning how to apply sound marketing strategies with publicity may be your next step towards increasing your sales.... Read Full Article

Burnsville Chamber holds Breakfast Networking Event at Kocina Branding & Marketing Companies

The energy level was very high as members of the Burnsville Chamber held their AM Breakfast/Networking event at our corporate office.  We all love what we do, and our team was thrilled to share a little about their areas of expertise with the chamber members. We strongly believe that the business... Read Full Article

Jason Kocina taking Creating a Social Media Plan class on the road!

Where in the world is Jason Kocina? Well, later this week, you will find him in Portland, OR at the 2010 American Association of Naturopathic Physicians Conference. He will share: How social media has evolved and its many playing fields What it means to “become the media” How to use social media to... Read Full Article

Is your company behind the curve with technology and social media? Don't be left out!

                Having a sleek and up-to-date website for your company is more important today than ever before. Today’s clientele not only desire the ability to check current information with ease, they have come to expect it. Establishing this doesn’t have to be a daunting or time-consuming... Read Full Article

It's time to turn your website into a profit center

Advice from Jason Kocina Here are five things to remember when creating your Facebook page 1. Write your positioning statement based on how you would like your fans to explain your company to their friends. Focus on your strengths and what makes you different from your competition. Review it before each post. 2.... Read Full Article

Coming up: June classes at MarketSmart Academy!

Coming up: June classes at MarketSmart Academy! Got the hang of Facebook? What about Twitter, YouTube, Flickr, LinkedIn, Yelp or Foursquare? Believe it – these social media tools can become an asset when promoting your business to current and future clients. Learn how! June 29, 2010, 8:30am – 11:00am, “Creating a... Read Full Article

Register for a MarketSmart Academy class today!

Marketing without using ads is new to many businesses but it’s not new to us. For more than twenty years our company has been “the non-advertising, advertising agency”. We are masters at promoting products with minimal use of ads. Our customers are finding it more difficult to stay current with the... Read Full Article

Free seminars provide education you can't afford not to know

Wikipedia describes lifelong learning as: “… The lifelong, life wide, voluntary, and self-motivated pursuit of knowledge for either personal or professional reasons. As such, it not only enhances social inclusion, active citizenship and personal development, but also competitiveness and employability.” That’s what our MarketSmart classes are all about. They help sharpen... Read Full Article

Do you know what season it is?

Growing up on a farm, it doesn’t take long to realize that harvest is the most labor intensive season of all – it is not the time to sit back and hope that the harvest will come in from the field on its own. I learned to understand the value... Read Full Article
Tags: Educational

Do you have more business than you can handle?

Do you have more business than you can handle? If your 2010 sales are still a little sluggish, perhaps we can help. I’m writing to offer you complimentary admission to any or all of our six classes on marketing. We have been successfully helping companies market their products for more... Read Full Article

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