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Vlogs help stop the nasty little chain smoking monkey

by | Nov 4, 2014 | Advice & Tips

Social media streams that are brimming with interesting tidbits and sales-rich content. What sounded so dreamy in the beginning has become a nasty little monkey on the backs of many marketers. Empty days on the editorial calendar seem to taunt you, calling out for something new and creative. An easy way to refresh your social media stream is time-released video blogs (vlogs).

We’ve recently set up a little video studio to help you tell your story through video. I’m not convinced we have our pricing right because it seems too cheap to me. You can get 12 individual videos for $1,200. That’s $100 each.

It’s pretty simple. You write 12 scripts, read them off our teleprompter (on camera and in front of a green screen) and our video team does the rest. Then post them to your blog or YouTube channel as you see fit: One every two days, one a week or maybe one a month. (Can’t you just feel that monkey losing his grip?)

No time to do the writing? We can schedule time to conduct an interview with you to gather the ideas and information so that we can create 12 one- to two-minute scripts for you at our hourly rate.

Does your blog need to be resuscitated?

Blogs are wonderful marketing tools, IF you keep them fresh. While an active, robust blog raises your search engine ranking, stale posts cause a lot of brand damage and send a horrible signal to visitors. It’s really an unforgivable marketing mistake.

Think about it. If visitors see a dried-up social media stream, is it wrong of them to think the rest of the company might be poorly run as well?

You’d probably be surprised if you knew how much of our business now involves creating content for social streams. We brainstorm ideas, do the writing, select the images and often even do the posting. Now we’re helping clients add another dimension to their social media with vlogs.

We’re in the right position to do all of this because, over the last 25-plus years, we’ve helped the media create tens of thousands of stories that resonate with our clients’ target audiences. We know what works verbally and visually.

We can help you give the heave-ho to that monkey on your back. Give us a call at 952-697-5218 and we’ll walk you through our processes.

Written by Media Relations Agency

Written by Media Relations Agency

Media Relations Agency is a full-service, hybrid agency that specializes in helping businesses tell their stories. Our 30+ years of experience in generating media-grade content gives us an edge. Who better to help you market your product than the agency whose work consistently passes the media’s stringent litmus test? It’s not always easy, but our content vaults over the media’s high bar several times a day.

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