Demanding media recognition

Share, post, publish! There are so many media avenues you can use today to ensure your content is visible. Do you know what to say? How do you make your content stand out and demand recognition? Are you ready to write compelling press releases? What does it take for a press release to grab a reporter’s attention? And what are the professional writing tactics for social media such as blogs, Facebook and Twitter?  What steps should you take to ensure that your content shows up in search engines?

Forget what you may have learned in English or journalism class! Discover proven strategies for writing persuasive marketing content that will support your product promotions. Attend Media Relations’ free MarketSmart Academy Class February 20 from 8:00-10:00 a.m. on Writing Mediagenic Marketing Content, conducted by Heather Champine, vice president of Media Production, Media Relations, Inc.

You will learn:

  • How to avoid common press release mistakes
  • The media-friendly way to write a contemporary press release
  • Tips for writing content that will be picked up by search engines
  • How pre-written articles can increase your selling power by increasing your credibility
  • How to adjust your writing style for social media

Space is limited so sign up today.

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About the author:

As New Business Development Manager, Cynde is responsible for helping to identify businesses for which our family of services would have the greatest positive impact, and establishing dialogs with key decision-makers within those companies.

She also serves as the lead recruiter for the Kocina family of companies as well as coordinate class offerings, registration and communications for MarketSmart Academy. With her educational background, she also fulfills a role as one of our trainers.

Cynde's top strengths are Focus, Achiever, Responsibility, Maximizer and Relator. With that combination she does her best to be a purposeful and positive difference maker with excellence, joy and a “can-do” attitude.

She enjoys accepting new challenges and is highly conscientious in the planning, follow-through, and organization of new projects.

Cynde is spiritual and kind. She’s got a perpetual smile on her face and in her voice.  She is also a “Jill of all trades”, pitching in whenever we need an extra hand.
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  • Testimonials

    Cargill"Media Relations has secured excellent exposure in both the consumer and trade press for our brands. Their integrative approach and industry expertise has complemented our internal marketing team well."
    Pam Stauffer
    Marketing Programs Manager
    Cargill Health & Food Technologies
    10/21/2013
    1800 Contacts Icon“If you are serious about using PR as part of your marketing program, than I absolutely recommend working with Media Relations, Inc. This company simply offers a much better way to do PR because what you pay is based on the results you receive. And this is a firm that will work tirelessly on your behalf.”
    Kevin McCallum
    Vice President, Marketing
    1-800 Contacts
    10/21/2013
    Window World Icon“Needless to say, it’s through your magnificent publicity work at Media Relations that I have been able to gain opportunities that build this priceless stature and notoriety. I have also been pleasantly surprised with the publicity mileage I’ve received for a modest investment. It’s a pleasure working with your company. Thank you for your diligent and impressive work!”
    Terry Derosier
    President
    Window World
    10/21/2013
    NOA Icon“When I started working with the team at Media Relations, I was pleased to discover how mindful they were about getting facts and message points right.  Their immense patience and ability to listen helped to lay a solid platform for our first publicity campaign.  I think these traits made our initial efforts fruitful – and I anticipate many more successes in the future.”
    Kim Reddin
    Consumer Advocate
    National Onion Association
    10/21/2013
    eCapital Advisors Icon“I show our clients how to turn an overwhelming amount of data into useful information that will help them to drive their businesses ahead of the competition. Similarly, Robin transforms data about eCapital Advisors into written documents that we can use to promote our unique strengths and capabilities. I call that a smart strategy."
    Lisa David
    Partner
    eCapital Advisors
    10/21/2013
    Alchem Icon"There are many challenges associated with launching a new product and educating consumers about its benefits. Checkerboard Strategic Web Development and Media Relations were instrumental in ensuring that our website and media campaign hit their marks right out of the gate."
    Laurent Leduc
    Chief Executive Officer
    Alchem USA Inc.
    08/29/2013